At the end of last week, the premiere of the video by Svetlana Loboda and Pharaoh on the Boom Boom track took place, which caused a violent reaction on the network: the video collected almost 300 thousand dislikes on YouTube (against 130 thousand likes), and social network users only confirmed the validity of this statistics. Many of the singer’s fans wrote to her on Instagram that they were disappointed, and music critics did not skimp on negative comments on Facebook. Ksenia Sobchak, who starred in it along with Ekaterina Varnava, Lolita Milyavskaya and others, did not pass the hype around the scandalous video.
Ksenia began her post by translating a quote from the French writer Simone de Beauvoir, whose text appears in the first frames of Loboda’s video.
I made a translation of the text at the beginning of the video especially for you. “The concept of harmony is one of the key ones in understanding the female universe: it presupposes perfection without unnecessary movements, immediate substantiation of the meaning of each element through the meaning of the whole and the passive participation of this element in everything that exists …”. The clip tells us actually about how the slightest exit of women into a disharmonious (with t sp men) space causes an explosion of the brain. A man is not ready to perceive what goes beyond his, masculine, understanding of the “feminine” (hereinafter the spelling and punctuation of the author are preserved. – Approx. ed.), – wrote Sobchak.
Alexander Gudkov and Ksenia Sobchak
The creative producer of the Boom Boom video was Alexander Gudkov, whom Ksenia praised for provocation.
Any freakishness repulses and causes irritation, although everyone has the right to strangeness, unusualness and their own understanding of the sexual and harmonious. And what do you think? All this is immediately demonstrated by men, but already on the open spaces of Facebook. This is the genius of @gudokgudok’s provocations. People always expose themselves. They just need a little help. This principle, Sash, unites us stronger than blood ties. Why do I love Gudkov’s subtlest and smartest postmodern banter? For the fact that, in addition to aesthetics, he always has a “session of magic followed by exposure.” Works flawlessly. 1) First you write the text of Simone de Beauvoir (most of you need to google this phrase). 2) You don’t just write, but in French (only Posner and Galkin will understand, but Posner is on vacation, and Galkin is busy with household chores). 3) You are waiting for the “angry men” to start “judging” and calling it “vulgarity” and “vulgarity” already in real life, and not just in the video. You get – 5 million views in three days and a sea of discussions, admiration and public disclosures of someone else’s stupidity. Thank you for making me a part of this beautiful fem manifesto, – Xenia concluded.
Video from Instagram Ksenia Sobchak
The producer of Svetlana Loboda, Natella Krapivina, was surprised to write on her Instagram that to discuss the video Boom Boom connected “mastodons of domestic show business, including Mikhail Kozyrev, Alexey Ostudin, Boris Barabanov and Roman Ryabtsev “and director Alexey German…
With the heaviness characteristic of mastodons, they dissect our, I’m not afraid of this word, a modest video clip. And guys, the dies don’t fly me at all! Monetization, it is nowadays. Tell me who a year ago that Loboda’s video will be discussed by highly moral men, literally the moral and ethical compasses of a generation – I would not have believed it!
– wrote Krapivina.
Protecting the clip Boom Boom, she noted that people are most annoyed by the fact that they do not understand, what does not fit into their perception algorithm.